The right people.
The right strategy.
The right execution.

Red cover of the book برای پیروزی, translated and adapted by Mehdi Ghadiri zade
SECOND EDITION

برای پیروزی

Persian translation & adaptation
by Mehdi Ghadiri zade

Gamification and game thinking for business, learning and social impact.
Mehdi Ghadiri zade standing with his arms crossed

For more than a decade, I've helped startups, enterprises and public organizations build, launch and scale new ventures, products and business lines.

My journey started in marketing and expanded into product, customer experience and digital transformation. Today, I bring these disciplines together to turn ambitious ideas into sustainable businesses.

10+Years of hands-on experience
25+Private enterprises
6Public-sector organizations

Ideas into impact.

01 / LEARNING & SOCIAL IMPACTVENTURE BUILDING
mySiloo

Learning with purpose.

Helped build Siloo: games, learning and missions with a social impact. The platform grew to more than 170,000 users in Iran.

170K+ users
mysiloo.comVisit website ↗
02 / HEALTH INNOVATIONSTARTUP DEVELOPMENT
Tavanhub

From research to the real world.

Contributed to the first startup of Iran University of Medical Sciences to achieve a successful commercial outcome. Tavanhub provides rehabilitation services at home.

HEALTH × BUSINESS
tavanhub.comVisit website ↗
03 / ENERGY & INNOVATIONGROWTH LEADERSHIP
Mashal

New possibilities in energy.

Served as Deputy CEO and Growth Lead, advancing innovation and venture development initiatives.

STRATEGY × GROWTH
Mashal × SilooListed by Siloo ↗
04 / SMART CITY SERVICESBUSINESS CONSULTANT · CONTRACT
Shahrzaad

A smarter everyday city.

Business Consultant at Shahrzaad, Tehran’s urban services super app. Working with the team since October 2025.

OCT 2025 — PRESENT
shahrzaad.cityVisit website ↗
BUILD. LAUNCH. LEARN. GROW.

Build something
that matters.

Good businesses need more than a good idea. They need people, a clear direction and the ability to make things happen.

01

Venture & product strategy

Bringing new ventures and business lines to life, connecting product decisions with business goals, and building the operations to support them.

VENTURE BUILDINGPRODUCT INNOVATIONSTARTUP OPERATIONS
02

Talent & team building

Bringing the right people together and building multidisciplinary teams that can turn a shared vision into working products and businesses.

TALENT ACQUISITIONTEAM BUILDINGLEADERSHIP
03

Customer experience & growth

Connecting customer needs with product, marketing and business development to improve experiences and identify opportunities for growth.

CX STRATEGYGROWTHBUSINESS DEVELOPMENT
04

Digital transformation & AI

Helping organizations strengthen their digital capabilities, adopt technology and AI, and navigate change with a practical focus on execution.

DIGITAL TRANSFORMATIONTECHNOLOGYAI ADOPTION

A new venture. A stronger team.
A product ready for its next chapter.

LET'S CONNECT.

Mehdi Ghadiri zade
People. Products. Possibilities.

Find me on LinkedIn